Night School With Latonya Washington
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Is My Offer What People Want?
Is My Offer What People Want on Social Media?If you're a small business owner or content creator wondering why your content isn’t converting or connecting—this video is for you! Your offer may be the best thing since slice bread, but if you do not know or target the...
Your Money Is In Your Message
Your Money is in Your MessageIn today’s market, people don't just buy products—they buy value, connection, and trust. That’s why creating relatable, value-driven content is your greatest asset. Whether you're just starting out or scaling up, your content speaks before...
How to Launch Your Business as a Beginner
How to Launch Your Business as a BeginnerThis is your starting point. Simple, clear, and made just for YOU—the beginner who’s ready to start strong.
Why Customers Don’t Buy: The Key to Sales
Why Customers Don't Buy: The Key to SalesAre you focusing too much on why customers buy instead of why they don’t? In this video, we flip the script on traditional sales strategies and uncover how understanding hesitations can help you close more deals and build...
How to Position Yourself in the Market: The Competition is Not the Problem
How to Position Yourself in the Market: The Competition is Not the ProblemEntrepreneurs, let’s talk about the real reason your business isn’t standing out—it’s NOT your competition. It’s your positioning. If you’ve been struggling to attract the right clients or...
Gaining a Strategic Reach
Gaining a Strategic ReachIn order to gain a strategic reach, we first need to know WHO do I want to reach. This is soooo good! Listen in, make sure to subscribe to this Youtube channel for more and for even more, visit https://linktr.ee/latonyawashington
How to Build a Sales Funnel Stage 1
How to Build a Sales Funnel Stage 1Knowing how to build a sales funnel is necessary if you are looking to take potential customers to actual customers. Your job is to take them through a digital journey which all begins with brand awareness.
Where Does the Marketing Begin?
Where Does the Marketing Begin?As a small business owner, of course our goal is to promote and sell our products and/or services, but how in the world do we get to that place? It's about strategic planning. It's about knowing our WHO, WHAT, WHERE and when it is time...
Your Brand and The Customer Journey
Your Brand and The Customer JourneyYou remember the experience when you came in contact with someone, something, somewhere and it left such an imprint in your brain that you had to share with others? Imagine that being your brand..
How to Position Your Brand With Your Audience
How to Position Your Brand With Your AudienceHow have you been positioning your brand with your audience? Brand positioning is not about the physical, but how you are positioned in the minds of your customers. Watch in and learn more.