We will guide you in building your very own visual representation in this Customer Journey Mapping Masterclass. This masterclass is designed to help you understand your customers’ triggers, motivations, experience with your brand, collect data, along with developing an actionable customer journey map to leverage your brand.

Masterclass Overview includes:

  • Create Buyer Personas
  • Select Your Target Customer
  • List Customer Touchpoints
  • Identify Customer Actions
  • Selects Ways Customers Can Connect With Your Brand
  • Analyze The Customer Journey
  • Map Out Your Brand Strategy

Once you understand what motivates, what triggers and what your audience has a tendency to lean towards, you will be able to create a pattern that keeps them engaged, AND help you in filling in the gaps that hinder customers from going all the way to the purchase.

The Masterclass will take place at South Bay Galleria, on Saturday, January 27, 2024 from 1:30p to 4:00p PST.

Meet Your Instructor

Professor LaTonya Washington is a college professor, instructing Social Media Marketing and Brand Building and Design at Mt. San Jacinto College. She is also the owner of The Customer Culture, a minority owned company that trains employees and upper management of Fortune 500 companies on best practices in building customer relations.

Meet Our Special Guest

Author Kennedee Devoe, of Devoe Publications is a self-made writer who has taken her life stories and created a phenomena! She now helps storytellers get their work in print to uplift, educate and entertain others.

With your early registration, we have a special gift for you that will be provided to you on the day of the masterclass! (P.S. this is only for those who have registered before 01.01.24). Our space is very limited so once filled, you will have to wait for the next masterclass.

Make sure to now grab your seat with this small investment. Click the Link! (INVESTMENT)